From original copywriting to fully scaled campaigns, I’m a creative partner in a sour-candy-fueled body.

For years, I worked in digital marketing and strategy, creating and executing editorial calendars for B2B businesses, tweaking Google ads for B2C, pitching campaigns for beer launches, filming influencer content, etc.

I wanted to be closer to the creative work and, frankly, make cool sh*t, so I made the jump to copywriting, working in close partnership with designers, building artwork in tandem, turning vague concepts into full-fledged campaigns. In other words, making ideas come to life.

​These days, I operate at the intersection of strategy and creative direction, imagining big ideas and making them a reality. Having been both a marketing generalist and a creative specialist, I know how to translate problems into ideas, ideas into briefs, and briefs into really good creative that delivers.